T2 Mobile is the new brand identity for the Nigerian telecommunications company previously known as 9mobile
Job Summary
Responsible for the design, launch, and implementation of both strategic and tactical products interventions and initiatives to deliver on T2 Mobile’s customer and revenue objectives.
Responsible for the end-to-end management of T2 Mobile’s consumer products and services portfolio in alignment with the organization’s market objectives.
Roles and Responsibilities
Develop, execute and manage T2-Mobile’s product marketing strategy to achieve customer and revenue targets
Design and implement the market segmentation strategy for T2-mobile with continued adaptations to evolving market dynamics
Ensure successful configuration, testing and launch of approved products within the stipulated time frame
Post launch evaluation and in-life management of existing products portfolio
Ensure the periodic testing of live products to ensure that the attributes are not altered without proper approvals
Ensure that launched products are profitable and do not expose the business to leakages and/or fraud
Regularly evaluate Market and Competitive benchmarks to inform/fine-tune T2-Mobile’s product strategy roadmap
Conduct periodic research and VOC surveys to proactively identify customer needs, as well as changing consumption dynamics
Work with the Usage and Retention team to rollout and monitor appropriate baby care programmes for new customers
Work with the Usage and Retention team to design and implement a robust CVM framework to minimise customer inactivity and to mitigate churn
Ensure regulatory compliance across T2-Mobile’s entire products and services portfolio
Liaison with other commercial units for targeted initiatives (such as events and experiential activities) to attract and retain valuable customers
Build and sustain strong and long-lasting relationships/partnerships with major mobile applications service providers (MASPs) to ensure a robust VAS & digital services portfolio for T2-mobile
Work together with other departments and divisions within the organization to identify any process improvements and improve standards, efficiency and profitability.
Education and Experience
First Degree or equivalent in a relevant discipline.
Postgraduate/ professional qualification in a related field will be an added advantage.
Eight (8) to Ten (10) years’ work experience, with at least three (3) years in a leadership role.
Advanced Microsoft Office skills: PowerPoint, Excel, Word
Strong research and analytical skills, with an ability to identify trends, draw valid conclusions, make insightful recommendations and create dynamic presentations.
Product strategy formulation and evaluation
Business planning and business case evaluation