FirstExcelsia is a firm of highly versatile and renowned Human Resources, Organisational Development and Management consultants. We have an in-depth understanding of the Nigerian business terrain and we are very passionate about partnering with indigenous organisations to develop world class yet localized systems, processes and structures required to achieve optimum results.
The firm commenced operations in 2015 and currently has a team of consultants that have successfully managed numerous Organisational Development, Human Resources and Management Consulting projects in varying leadership capacities across all sectors of the Nigerian Economy.Job Responsibilities
Develop and execute marketing strategies to promote various loan products (personal, business, mortgage, etc.)
Generate and nurture leads through digital campaigns, social media, in-person events, and partnerships
Create, manage, and optimize marketing funnels to guide prospects from interest to application
Maintain and update the company website and ensure SEO best practices are followed
Conduct market research to identify new opportunities and customer segments
Build relationships with referral partners, such as real estate agents, dealerships, or financial advisors
Coordinate with the compliance team to ensure all marketing materials meet regulatory standards
Prepare detailed monthly marketing reports and present findings to management
Monitor and analyze customer feedback to improve messaging and campaign performance
Stay up to date with industry trends, competitor strategies, and emerging marketing technologies.Top of Form
Person Specification
Bachelor’s Degree in Business Administration, Marketing, Economics or any related field
Minimum of 2 years of relevant experience
Ability to understand client needs & financial objectives
Understanding of the financial sector
Experience in selling to all classes of client’s traders, low-salary earners, and corporate organizations
Report writing and documentation skills
Excellent marketing and business development skills
Experience in the financial sector of microlending is an added advantage.