Azusa Hotels & Apartments is a hospitality brand created for guests who want more than a place to sleep. We offer a refined aparthotel experience that combines modern hotel services with the comfort and flexibility of residential living. Our four wings; A, B, C, and D host a variety of rooms and serviced apartments designed to fit the lifestyle of today’s traveller.Job Summary
We are seeking a results-driven Sales Manager to lead conference and banqueting (C&B) sales for the property. The successful candidate will drive revenue by proactively selling meeting, event, and banqueting spaces, building strong client relationships, and managing the full sales cycle from enquiry to contract sign-off.
Key Responsibilities
Proactively generate and convert new business leads for conferences, meetings, weddings, and banqueting events
Respond to enquiries promptly, prepare tailored proposals, and negotiate rates and terms
Draft, issue, and manage sales contracts, ensuring accuracy of terms, pricing, cancellation policies, and payment schedules
Liaise with legal/finance teams on contract terms where required and ensure compliance with company policies
Conduct site inspections and client meetings to showcase facilities
Build and maintain relationships with corporate clients, event planners, and agencies
Achieve and exceed monthly/quarterly sales targets and revenue budgets
Coordinate handover of confirmed bookings to the events/operations team
Monitor market trends, competitor activity, and pricing to identify new opportunities
Maintain accurate records in the CRM/sales system, including pipeline, contracts, and forecasts
Requirements
Proven experience in hotel, venue, or hospitality sales, ideally within conference and banqueting
Strong understanding of sales contracts, negotiation, and terms & conditions
Excellent communication, negotiation, and relationship-building skills
Target-driven with a track record of meeting/exceeding sales goals