Pulse.ng is Nigeria’s popular news platform online highlighting the entertainment, style, and news that are part of and the West African DNA.Responsibilties
News Sourcing & Publishing:

Monitor local and global news, trends, and conversations in real time to identify fast-breaking stories worth posting
Draft and publish timely, accurate social posts across platforms (Instagram, X/Twitter, Facebook, TikTok, etc.) within tight turnaround windows
Coordinate with the editorial/content desk to verify facts before publishing

Content Ideation:

Generate original content ideas (not just repackaged news) that reflect Pulse’s voice and audience interests
Pitch formats, series, and trends the team should jump on
Collaborate with the Storytelling and Amplification units to bring ideas to life.

Advertising & Sponsored Content:

Schedule and publish paid/sponsored posts and ad creatives per brand and client specifications
Ensure ads are tagged, formatted, and posted correctly across all relevant pages
Track posting deadlines for advertiser deliverables.

Event Coverage:

Receive and review video content from the Event Coverage team for social media publishing.
Coordinate with the Event Coverage team to understand the event schedule, key moments, available content and publishing priorities.
Publish event content across relevant social media platforms in line with the agreed content plan and timing.
Ensure event coverage is posted promptly and consistently while maintaining platform-specific formats and standards.

Community Engagement:

Monitor comments, DMs, and mentions; respond promptly and in Pulse’s tone of voice
Flag trending conversations, complaints, or opportunities to the wider team
Foster and grow an active, engaged online community.

Reporting:

Track post performance (reach, engagement, video views, follower growth) across platforms
Compile weekly/monthly performance reports with key wins, learnings, and recommendations
Flag underperforming content patterns and suggest adjustments

Requirements

Bachelor’s Degree or relevant experience in Marketing, Communications, Media, Public Relations, or a related field.
2–4 years of experience in social media management, content creation, community management, or a similar role.
Strong knowledge of major social media platforms like Instagram, TikTok, WhatsApp, Twitter and their respective best practices.
Excellent writing, editing, and communication skills.
Strong understanding of social media analytics and performance metrics.
Experience with content creation tools such as Canva, CapCut, Adobe Creative Suite, or similar platforms.
Ability to develop creative content ideas and translate them into engaging social media posts.
Ability to manage multiple campaigns and deadlines simultaneously.
Knowledge of current social media trends and digital marketing practices.

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9jabook

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Pulse.ng is Nigeria’s popular news platform online highlighting the entertainment, style, and news that are part of and the West African DNA.Responsibilties

Plan, create, and publish high-quality content across platforms including Instagram, TikTok, Facebook, X/Twitter, LinkedIn, and YouTube.
Develop and manage content calendars for a variety of clients and brands in coordination with wider marketing and campaign plans.
Collaborate with art-directors, copywriters, and strategists to ensure cohesive, engaging storytelling and brand consistency.
Monitor and engage with audiences to support community management and build brand loyalty.
Analyze performance metrics across all social media platforms and campaigns to optimize posts and inform content strategy.
Prepare reports on performance metrics, campaign effectiveness, and trends for internal and client review.
Contribute to a culture of creativity, innovation, and teamwork within the social media department to keep strategies fresh, engaging, and relevant.
Stay up to date with the latest trends, algorithm updates, and platform innovations to keep strategies current and competitive.
Support the planning and execution of both organic and paid campaigns across platforms.
Oversee social media coverage and real-time amplification of client events, including on-ground content capture, live posting, and post-event content wrap-ups to maximize reach and engagement.
Share social media best practices with the wider team and contribute to internal knowledge sharing.

Requirements

Bachelor’s Degree in Marketing, Communications, or a related field (or equivalent experience).
3+ years of experience in social media management, preferably in a digital agency or media setting.
Proven track record of creating and managing successful social campaigns across major platforms.
Strong writing and editing skills, with the ability to adapt tone for different brands and audiences.
Proficiency in social media tools like Hootsuite, Sprout Social, Meta Business Suite, or similar.
Familiarity with video content creation and editing tools is a plus.
Solid understanding of social media algorithms, analytics, and content best practices.
Highly organized, with excellent time management skills and attention to detail.
A creative thinker with a passion for storytelling, content creation, and audience engagement.
Strong organizational skills with the ability to prioritize and manage multiple projects simultaneously.
​A creative thinker with a passion for innovative digital marketing, storytelling, and brand development.

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9jabook

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Pulse.ng is Nigeria’s popular news platform online highlighting the entertainment, style, and news that are part of and the West African DNA.Position Summary

As a Social Media Manager, you will be responsible for developing and executing dynamic social media strategies that drive engagement and growth across various platforms.
You will collaborate with creative teams, clients, and stakeholders to ensure all content reflects the brand’s voice and objectives.

Job Responsibilities

Publish high-quality, engaging content tailored for diverse social media platforms, including posts, stories, graphics, and videos.
Actively monitor and engage with the audience, responding to comments and messages to foster a vibrant online community.
Work closely with designers, copywriters, and marketing strategists to ensure cohesive messaging and branding across all digital channels.
Analyze performance metrics to assess the effectiveness of social media campaigns, providing actionable insights and recommendations for improvement.
Support in preparing detailed reports on social media performance, highlighting key metrics, trends, and growth opportunities to inform strategic decision-making.
Stay updated on social media trends, platform changes, and emerging technologies to keep strategies relevant and innovative.
Plan and execute social media campaigns that support broader marketing initiatives and drive traffic, leads, and conversions.
Provide support for team members on best practices for social media management and content creation

Job Requirements

Bachelor’s Degree in Marketing, Communications, or a related field.
3+ years of experience in social media management, preferably within a digital agency or in-house marketing team.
Strong portfolio demonstrating successful social media campaigns and content strategies.
In-depth understanding of major social media platforms and their advertising tools.
Exceptional writing, editing, and communication skills with an ability to adapt tone and style for various audiences.
Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) for scheduling, analytics, and engagement tracking.
Strong organizational and time-management skills, with the ability to handle multiple projects simultaneously and meet deadlines.
Creative thinker with a passion for storytelling and brand development.

Written by

9jabook

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