BBA Motors Limited is a prominent automobile dealership in Nigeria specializing in the import, distribution, and wholesale of brand-new Chinese vehicles. Operating as a subsidiary of China’s Huasheng Automobiles, the company has established itself as a premier gateway for both everyday commuter models and cutting-edge electric mobility in West Africa. In March 2026, the firm expanded its footprint by launching an intelligent flagship showroom in Lagos, notably delivering Nigeria’s first Zeekr 9X luxury electric SUV to music star D’banj.Job Summary
BBA Motors Limited is seeking an experienced, results-driven B2C Sales Manager with a strong background in automotive sales to lead and strengthen its retail vehicle sales operations.
The successful candidate will be responsible for driving vehicle sales, managing the sales team, improving customer conversion rates, developing effective sales strategies, and achieving revenue targets.
Key Responsibilities
Lead, supervise, and manage the B2C vehicle sales team to achieve monthly and quarterly sales targets.
Develop and implement strategies to increase showroom traffic, qualified leads, vehicle sales, and revenue.
Oversee the complete vehicle sales process, from customer enquiries and prospecting to negotiation, payment, and delivery.
Monitor individual and team sales performance against established KPIs.
Identify opportunities to expand the company’s retail customer base and market share.
Coach, mentor, and evaluate Sales Executives to improve productivity and conversion rates.
Build and maintain strong relationships with customers, prospects, and business partners.
Manage customer complaints and ensure excellent customer experience.
Prepare accurate sales forecasts, performance reports, and market intelligence updates.
Collaborate with marketing and other departments to improve lead generation and sales conversion.
Requirements
Bachelor’s Degree or HND in Business Administration, Marketing, or a related discipline.
Proven managerial experience in automotive/car sales is mandatory.
Strong understanding of vehicle sales operations, showroom management, and the Nigerian automotive market.
Demonstrated success in leading sales teams and achieving revenue targets.
Excellent negotiation, leadership, communication, and customer relationship management skills.
Proficiency in sales reporting, CRM systems, and performance analysis.
Strong commercial awareness and ability to work under sales targets.