Yaphi Tech Nigeria Limited is a Leading Lifestyle brand, essentially created to provide great quality products, from luxury wristwatches, bags, make-up, sneakers, home and electronic appliances, at affordable prices.Job Description
Keyword Research: Conduct keyword research to identify opportunities and optimize content for target keywords.
On-Page SEO: Assist in optimizing website content, meta tags, headings, and internal linking to improve search engine rankings.
Content Creation: Collaborate with the content team to create and optimize high-quality, SEO-friendly content.
SEO Audits: Perform regular SEO audits to identify and address technical issues affecting website performance.
Competitor Analysis: Analyze competitors’ SEO strategies and provide insights for improvement.
Performance Monitoring: Track and report on SEO performance metrics using tools like Google Analytics, Google Search Console, and other SEO software.
Link Building: Assist in developing and implementing link-building strategies to enhance domain authority.
Trend Analysis: Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
Documentation: Maintain accurate documentation of SEO activities, changes, and performance metrics.
Collaboration: Work closely with other teams such as content, development, and marketing to ensure SEO best practices are followed.
Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).
Experience: 1-2 years of experience in SEO, digital marketing, or a related role is preferred.
Skills:
Familiarity with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
Basic understanding of HTML and website structure.
Strong analytical and problem-solving skills.
Excellent written and verbal communication skills.
Ability to work independently and as part of a team.