Afripoint Group Limited is a global innovative company that leverages technology to drive businesses across borders.Job Summary
Afripoint Group Limited is seeking a highly motivated and result-driven Business Applications Sales Executive to drive sales of custom software solutions, business applications, websites, mobile apps, and digital transformation services to companies, SMEs, and individuals.
The ideal candidate will be responsible for identifying business opportunities, engaging clients, understanding their operational needs, and converting them into technology solution sales.
Key Responsibilities
Sales & Lead Generation:
Identify and develop new business opportunities for software and digital solutions
Generate leads through networking, referrals, cold calls, and digital channels
Build and maintain a strong client pipeline
Solution Selling:
Understand client business challenges and recommend suitable applications or digital solution
Sell services such as:
Business management systems
Mobile applications
Websites/e-commerce platforms
Custom software solutions
Automation systems
Digital transformation services
Client Relationship Management:
Conduct meetings, presentations, and product demonstrations
Prepare proposals, quotations, and business pitches
Maintain strong relationships with existing and prospective clients
Revenue & Target Achievement:
Meet monthly and quarterly sales targets
Negotiate contracts and close deals effectively
Follow up on payments and project onboarding
Market Intelligence:
Monitor market trends and competitor activities
Identify industries with high demand for technology solutions
Qualifications
Bachelor’s Degree in Marketing, Business Administration, Computer Science, IT, or related field
Relevant certifications in sales or technology are an added advantage
Experience:
Minimum of 2–4 years experience in sales, business development, or software/IT solution sales
Experience selling digital products or services is highly preferred
Required Skills:
Strong sales and negotiation skills
Excellent communication and presentation ability
Good understanding of software and technology solutions
Ability to explain technical concepts to clients clearly
Client relationship management skills
Target-driven mindset
Key Competencies:
Business development
Lead conversion
Strategic thinking
Customer engagement
Problem-solving
Self-motivation and resilience.