Detail and Avedia is an Integrated Solution Consulting agency on a mission to develop incremental value for our clients through our unrestricted view of the African business environment – in verifiable waysJob Summary
The Business Development Lead will be responsible for driving the company’s growth agenda by identifying new market opportunities, building strategic partnerships, and expanding client relationships.
This role requires a commercially minded leader with strong business acumen who can balance hands-on deal execution with high-level growth strategy.
Key Responsibilities
Lead the design and execution of business development and marketing strategies to secure new clients, partnerships, and revenue streams.
Build and maintain a strong pipeline of opportunities across target industries and service areas.
Manage, mentor, and motivate the business development team to achieve and exceed set targets.
Conduct market research and competitive analysis to guide growth strategy, positioning, and marketing initiatives.
Partner with Services and Agency Operations teams to develop tailored proposals, pitches, and campaigns.
Drive end-to-end client engagement from prospecting through negotiation, deal closure, onboarding, and long-term relationship management.
Track, analyze, and report on business development performance, conversion rates, and market insights to inform decision-making.
Represent the company at key industry events, networking forums, and business meetings to strengthen visibility and positioning.
Support senior leadership in identifying new markets, products, and service opportunities to diversify revenue streams.
Requirements & Qualifications
Bachelor’s Degree in Business, Marketing, or a related field.
5+ years of progressive experience in business development, sales, marketing or growth strategy.
Proven success in driving revenue growth and building long-term partnerships.
Strong leadership, interpersonal, and negotiation skills.
Track record of exceeding business development or sales targets.
Experience in the media, consulting, branding, or marketing industry is highly desirable.
Ability to balance strategic thinking with hands-on deal execution.