Pally Agro Products Limited is a modern farm with impeccable food standards and nature and the right philosophy. Our products are Eggs, Chickens, Banga, and Soap.Key Responsibilities
Develop and implement comprehensive marketing strategies to drive the promotion and sales of our frozen chicken products across various channels.
Conduct in-depth market research to identify trends, customer preferences, and competitive dynamics within the chicken processing industry.
Collaborate with cross-functional teams, including product development, and operations, to ensure that marketing efforts align with overall business objectives.
Monitor and analyze the performance of marketing campaigns, providing regular reports and actionable recommendations for continuous improvement.
Build and maintain strong relationships with key stakeholders, including suppliers, distributors, and retailers, ensuring our products reach a wide audience.
Stay informed about industry regulations, market dynamics, and emerging trends to identify new growth opportunities.
Qualifications
Bachelor’s Degree in Marketing, Business, or a related field.
Proven experience in marketing within the food processing industry, with a strong focus on poultry products.
Demonstrated ability to sell a minimum of 5000kg (5 Tons) of frozen chicken products, with an established client base extending beyond Lagos.
Deep understanding of the HORECA sector, with a network of clients and contacts.
Strong grasp of market research, consumer behavior, and industry trends.
Excellent communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.
Creative mindset with a knack for developing innovative and effective marketing strategies.
Ability to work independently and collaboratively in a fast-paced environment.
Willingness to travel as required to meet business objectives.