Control Risks is an independent, global risk consultancy specialising in political, integrity and security risk. We help some of the most influential organisations in the world to understand and manage the risks and opportunities of operating in complex or hostile environments.
We support clients by providing strategic consultancy, expert analysis and in-depth investigations through to handling sensitive political issues and providing practical on the ground protection and support.
Our unique combination of services, our geographical reach and the trust our clients place in us, ensures we can help them effectively solve their problems and realise new opportunities across the world. Working across five continents and with 36 offices worldwide, Control Risks provides a broad range of services to help our clients manage political, integrity and security risk.Description
We are seeking a strategic and creative Marketing Manager to join the global marketing team of our global consulting firm. This role will play a key part in building awareness of Control Risks’ expertise and driving growth across our service offerings. The successful candidate will have Africa-specific marketing experience, be a driven self-starter who can lead planning and delivery of global (80%) and Africa-focused (20%) marketing campaigns.
Requirements
What you’ll Do:
Marketing Campaign & Event Delivery
In line with our global marketing plan, lead the development and execution of compelling multi-channel marketing campaigns that target key buyer personas and support the full funnel, from awareness to lead generation and on-going engagement.
Deliver sales enablement tools/collateral/content (via timely briefs to our in-house Brand team) to support sales/account management teams.
Plan and execute events (in-person and online) that enhance the client experience and support campaign objectives alongside ensuring event debrief meetings and reporting takes place.
Craft clear, concise, and compelling messaging on complex topics that resonate with commercial decision-makers.
Generate content ideas aligned to global programme priorities, tailored for regional impact.
Manage external partnership and supplier relationships e.g. conference organisers and membership organisations.
Collaborate with subject matter experts (SMEs) and commercial leads to shape and deliver impactful campaigns.
Manage campaign/event deliverables, timelines and budget associated with the region.
Content & Thought Leadership
Work with SMEs and the Content team to produce thought leadership content that supports brand positioning and drives engagement across digital channels.
Coordinate the creation of campaign assets including emails, social media posts, web content, and lead/client communications.
Reporting & Insights
Track campaigns in CRM ensuring stakeholders adhere to marketing campaign processes.
Measure and analyse marketing campaign and event performance using qualitative and quantitative metrics at the end of each campaign.
Optimise future marketing campaigns and events based on insights.
Contribute to initiatives that build brand credibility such as award submissions, rankings, and recognitions.
Assist in the management of the marketing budget and processing of invoices related to marketing activity.
Document and present campaign delivery and performance to key stakeholders.
Who You Are:
Qualifications
Batchelors Degree in Marketing or similar business-related subject
Experience
3–5 years’ experience in B2B professional services marketing or similar sector across Africa
Experience working within a matrix structure and collaborating with global stakeholders.
Strong record of managing a calendar of marketing activity and end-to-end multi-channel campaign planning and execution.
Demonstrable experience in digital and offline marketing activity.
Proficiency in CRM systems such as Microsoft Dynamics 365 and email marketing tools.
Extensive experience in using corporate social media marketing channels.
Proven ability to deliver measurable outcomes through strategic marketing activity.
Extensive experience of campaign measurement/reporting.
Experience aligning with global teams to achieve shared objectives
Experience translating client needs into compelling value propositions and commercially successful marketing initiatives.
Use of AI platforms for marketing activity delivery and optimisation would be advantageous.
Skills
Strong project management/time management and organisational skills with the ability to multitask.
Excellent written and verbal communication skills, including the ability to engage persuasively with stakeholders at all levels.
Advanced MS Office skills (Word, PowerPoint and Excel).
Proficiency with CRM, event, and email marketing platforms (e.g. MS Dynamics 365, EventBrite, GoToWebinar, MS ClickDimensions).
Ability to work both independently and collaboratively in a cross-functional team with strong interpersonal and relationship building skills.
Exceptional attention to detail and proofreading skills
Strong commercial acumen and understanding of business growth strategies
Ability to demonstrate initiative and ownership in delivering high standards of work.
Marketing copywriting and content editing expertise
Effective decision-making and problem-solving capabilities
Function as informal coach to junior team members and lead by example
Ability to work under pressure and meet deadlines
Business-level English (written and spoken) is essential.
Comfortable working across time zones and cultures.