Job Summary
We are seeking a dynamic and results-driven Marketing Officer to promote our school’s brand, attract prospective students, and strengthen relationships with parents and the community.
The ideal candidate will be responsible for planning and executing marketing strategies that enhance the school’s visibility and reputation.
Key Responsibilities
Develop and implement effective marketing strategies and campaigns
Promote the school through digital platforms, social media, and traditional channels
Organize and coordinate school events, open days, and outreach programs
Manage the school’s online presence, including website and social media accounts
Create engaging content such as newsletters, flyers, and promotional materials
Conduct market research to identify trends and opportunities
Build and maintain relationships with parents, partners, and the local community
Monitor and report on the effectiveness of marketing campaigns
Requirements
Qualifications:
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
Professional certification in marketing is an added advantage
Experience:
2–3 years’ experience in marketing, preferably in an educational institution
Proven track record of successful marketing campaigns
Experience in digital marketing and social media management
Skills and Competencies:
Excellent communication and interpersonal skills
Strong organizational and project management abilities
Creativity and attention to detail
Proficiency in digital marketing tools and Microsoft Office Suite
Ability to work independently and as part of a team.