The genesis of The Concept Group was initially borne from a functional and structural approach, simply delivering better effectiveness through shared services of back office functions for its more market facing organizations. As the organization grew, the Group along with its member subsidiaries have evolved to embody much more. As a tested guiding light, our core values which we passionately uphold give us a sense of purpose and direction not only in our professional but in our private lives also. These values summarized are based on three pillars; (Great) People, (Continuous) Innovation and the (Ideal) Culture.
Job Summary
This position requires a strategic thinker, with excellent problem-solving skills and a passion for innovation, and the ability to collaborate across multiple team to deliver high-impact, market-leading financial products to drive market growth.
The Growth Officer role focus on driving growth and market expansion by identifying product growth opportunities and executing growth initiatives to acquire and retain customers
Scope and Impact
This position significantly influences the effectiveness of our product portfolio, drives competitive market positioning, and ensures organizational adaptability to evolving market dynamics.
The role contributes to strategic decision-making, financial performance optimization, and proactive responses to customer needs
Responsibilities
Target Market Strategy and Growth:
Develop and execute growth strategies specific to target markets to achieve the desired growth objectives and set KPIs
Oversee the entire growth strategy, coordinating with various internal and external stakeholders in driving the target market growth
Product Lifecycle Management:
Manage the end-to-end product lifecycle, from conceptualization to retirement, ensuring maximum market relevance and profitability.
Regular update of the Product Requirement Documents (PRDs) to adapt to changing market needs.
Market, Data-Driven Analysis & Recommendations:
Analyze data on customer acquisition, retention, and revenue growth
Develop data-driven recommendations for product improvements, new features, and marketing strategies
Effective Collaboration and Stakeholder Management:
Collaborate with the Offline Sales teams to expand product reach through effective recruitment and offline sales channel
Gather continuous feedback from the offline Sales team on product performance to inform the development and align with market needs
Requirements
Bachelor’s degree in Finance, Business, or a related field.
No Prior experience in product management is required. Experience in Product Management is an added advantage
Excellent Analytical strategic thinking, and problem-solving skills.
A desire to understand consumer behavior and mindset Curious about metrics, execution processes, and keeping an eye out for details
Exceptional communication and interpersonal skills to collaborate effectively with diverse stakeholders.
Proven ability to manage multiple projects simultaneously and meet tight deadlines
Familiarity with agile development methodologies is an advantage.