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Universal Human Resource Consult is a HR Consulting firm that effectively manages Private and Government Organisations, ensuring deployment, engagement and Training of Talent/Human Resources; thus creating sustainable growth and increased quality of service delivery.

Our Vision is to transform Government and Private Sector Human Capital into value adding resources that contribute to sustained competitiveness. We are on a Mission to deliver innovative Training Programmes and Consulting best practices through seasoned Facilitators and HR professionals, to meet individual and Organisational needs.Job Description

The Sales Manager is responsible for driving revenue growth for the hotel by identifying new business opportunities, managing key accounts, and developing strategic sales plans.
This role requires a proactive, results-driven professional who can build strong relationships, close deals, and maximise revenue across room sales, events, corporate bookings, and group business.

Responsibilities
Business Development & Revenue Generation:

Identify, target, and secure new business opportunities in corporate, government, leisure, and group segments.
Develop and execute strategic sales plans to achieve monthly and annual revenue targets.
Conduct regular market research to identify trends, competitor activities, and new sales opportunities.

Client Relationship Management:

Build and maintain strong relationships with corporate clients, travel agents, event planners, and other key stakeholders.
Conduct client meetings, presentations, site visits, and hotel tours.
Manage key accounts to ensure client retention, repeat business, and long-term partnerships.

Sales Activities & Negotiation:

Prepare and negotiate contracts, proposals, and pricing for room rates, events, and packages.

Convert leads into confirmed sales while ensuring profitability and guest satisfaction.

Attend industry events, exhibitions, and networking meetings to market the hotel’s services.

Coordination & Collaboration:

Work closely with the Front Office, Banquets, F&B, Reservations, and Operations teams to ensure smooth service delivery.
Collaborate with the Marketing team on promotions, campaigns, and brand visibility.
Communicate client requirements clearly to internal teams.

Reporting & Performance Tracking:

Prepare weekly and monthly sales reports, forecasting, and performance analysis.
Track sales targets, conversion rates, and account performance.
Maintain an updated database of clients and sales activities using CRM tools.

Contracting & Rate Management:

Negotiate corporate rates, group rates, and long-stay packages.
Ensure all contracts are up-to-date and compliant with hotel pricing policies.
Monitor market rates to maintain competitiveness.

Guest Satisfaction & Service Quality:

Follow up with clients post-event or stay to gather feedback and ensure satisfaction.
Resolve client complaints or issues promptly and professionally.
Ensure a high-quality experience for all booked clients.

Requirements

Bachelor’s Degree in Business, Marketing, Hospitality, or related field (preferred).
Minimum of 5 years’ experience in hotel sales or hospitality business development.
Proven track record of meeting and exceeding revenue targets.
Strong network within corporate and government sectors (added advantage).
Excellent communication, presentation, and negotiation skills.
Experience with CRM systems and Microsoft Office Suite.
Strong understanding of hotel operations and market dynamics.

Key Skills & Competencies:

Sales & Negotiation Skills
Business Development
Strong Networking Ability
Customer Relationship Management
Strategic Planning & Forecasting
Excellent Communication Skills
Results-Oriented & Self-Motivated
Problem Solving & Decision Making
Ability to Work Under Pressure.

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3 min read 483 words 0 views

Universal Human Resource Consult is a HR Consulting firm that effectively manages Private and Government Organisations, ensuring deployment, engagement and Training of Talent/Human Resources; thus creating sustainable growth and increased quality of service delivery.

Our Vision is to transform Government and Private Sector Human Capital into value adding resources that contribute to sustained competitiveness. We are on a Mission to deliver innovative Training Programmes and Consulting best practices through seasoned Facilitators and HR professionals, to meet individual and Organisational needs.Job Summary

The Sales Manager is responsible for driving revenue growth by identifying new business opportunities, maintaining strong relationships with existing clients, and promoting the hotel’s services and facilities to maximize occupancy and profitability.
The role requires a proactive, target-driven professional who can develop and execute effective sales strategies that align with the hotel’s overall business objectives.

Key Responsibilities
Business Development & Revenue Generation:

Develop and implement strategic sales plans to achieve and exceed revenue targets.
Identify and pursue new business opportunities across corporate, government, leisure, and group segments.
Conduct regular market research to identify trends, competitor activities, and customer preferences.
Negotiate and close sales contracts, ensuring profitability and compliance with hotel policies.

Client Relationship Management:

Build and maintain strong relationships with key clients, travel agents, corporate organizations, and event planners.
Regularly meet with existing and potential clients to understand their needs and offer tailored solutions.
Represent the hotel at industry events, exhibitions, and networking activities to enhance brand visibility.
Handle client inquiries, follow-ups, and feedback promptly and professionally.

Sales Planning & Reporting:

Prepare monthly, quarterly, and annual sales forecasts and performance reports.
Monitor sales performance metrics and recommend strategies for improvement.
Collaborate with the marketing team to develop promotional campaigns and digital marketing initiatives.
Coordinate with other departments (Front Office, Food & Beverage, Banquet, Reservations) to ensure client satisfaction and seamless service delivery.

Contract & Account Management:

Maintain an updated database of all accounts, prospects, and leads in the hotel’s CRM system.
Renew existing contracts and review terms periodically to ensure competitiveness.
Handle key accounts personally and ensure exceptional service delivery to retain business.

Team Leadership (If applicable):

Supervise and mentor members of the sales team to ensure optimal performance.
Conduct regular training and development sessions for sales staff.
Promote a culture of excellence, collaboration, and accountability within the team.

Qualifications & Experience

B.Sc. / HND in Marketing, Business Administration, Hospitality Management, or a related field.
Minimum of 5 years of proven sales experience in the hotel or hospitality industry.
Demonstrated success in achieving sales targets and managing key accounts.
Experience in event sales, corporate bookings, or banquet sales is an added advantage.

Skills & Competencies:

Strong sales, negotiation, and presentation skills.
Excellent communication and interpersonal abilities.
Deep understanding of the hospitality industry and market trends.
Goal-oriented, self-motivated, and results-driven.
Strong organizational and multitasking skills.
Proficiency in Microsoft Office Suite and hotel CRM systems (e.g., Opera, Salesforce).

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By 9jabook