DAG Nigeria Industries Limited, registered with corporate affairs Nigeria in 2004 and the Company started regular operations effective 21st May 2005. The initial operations were from No 3 Billings Way, Ikeja, Lagos. The first auspicious product sale was Bajaj Boxer S on Nov 21st 2005.
The parent company, DAG, was established in 2003, in U.A.E., has been associated with M/s. Bajaj Auto Ltd., since its incorporation and has the distinction of being the OE partner for Bajaj Auto Ltd., for over 4 decades. DAG, considered as one of the ‘premiere’ two-wheeler dealerships in UAE, is the authorized distributor and marketer of Bajaj two-wheelers across Nigeria. We provide the most popular range of Bajaj motorcycles, genuine spares, and unfaltering after sales service. Backed by its untiring team of professional and trained technicians, authorized service stations and its own service center, DAG has been instrumental in developing Nigeria through building infrastructure and creating jobs thereby providing a livelihood for the common people in Nigeria. We at DAG are committed to provide genuine spare parts, accessories, and a never failing support to its customers and business associates.Job Summary
The Territory Development Officer is responsible for driving sales growth, market expansion, customer acquisition, and dealer network development within the assigned territory.
The role requires strong field sales experience in FMCG, Automobile, Solar, Etc, ensuring effective distribution, market penetration, and achievement of sales targets.
Key Responsibilities
Sales & Revenue Growth:
Achieve monthly, quarterly, and annual sales targets within assigned territory.
Drive product sales across retail outlets, distributors, and automobile dealerships.
Identify new business opportunities to expand market share.
Execute sales strategies to increase revenue and profitability.
Territory Management:
Develop and implement territory coverage plans.
Monitor competitor activities, pricing, and market trends.
Ensure optimal product availability and visibility across outlets.
Maintain accurate territory sales reports and forecasts.
Dealer & Distributor Management:
Appoint and manage distributors, retailers, and automobile dealers.
Strengthen relationships with existing partners to drive repeat business.
Monitor dealer performance and provide business support.
Ensure compliance with company sales policies and standards.
Market Development:
Expand customer base through prospecting and field sales activities.
Conduct market surveys to identify growth opportunities.
Implement promotional campaigns and activation programs.
Drive brand awareness initiatives within the territory.
Customer Relationship Management:
Build strong relationships with key customers and stakeholders.
Handle customer complaints and ensure timely resolution.
Provide product training and support to dealers and retailers.
Reporting & Analysis:
Prepare daily, weekly, and monthly sales reports.
Analyze sales performance and recommend improvement strategies.
Maintain accurate customer and sales database.
Performance KPIs
Sales Target Achievement
Market Share Growth
New Dealer/Customer Acquisition
Territory Coverage Efficiency
Product Availability & Visibility
Customer Satisfaction
Requirements & Qualifications
Bachelor’s Degree in Business Administration, Marketing, or related field.
3–5 years sales experience in FMCG and/or Automobile industry.
Proven experience in territory sales management.
Strong negotiation and relationship management skills.
Excellent communication and presentation skills.
Ability to work independently and manage field operations.
Good analytical and reporting skills.
Key Competencies:
Sales & Business Development
Territory Expansion
Dealer Network Management
Market Intelligence
Negotiation Skills
Customer Relationship Management
Result-Oriented Mindset
Problem Solving
Time Management.